And a brash backup point guard playing in puma shoes Beantown, who signed to the brand with a point-blank proclamation: " I ain't f in' with nobody else but Puma ."More players are wearing Pumas on the court than at any other time in NBA history. They've joined the Puma basketball family, which has a deeper and more tantalizing history than most would imagine. As Converse, Nike, Adidas and Reebok starred on court from the 1970s to the early 2000s.

It all started in 1973, when Frazier became not only Puma's first signature athlete but also the first player in basketball history to get his own puma suede sneaker. At the time, Frazier had a championship ring and was after another, averaging 21.1 points, 5.9 assists and a career-high 7.9 rebounds a game during the '72-'73 season as the All-Star point guard fenty puma for the New York Knicks.Before Air Jordans, there were Puma Clydes. Frazier wanted a shoe that was wide, light and designed with sufficient interior padding.

The brand followed his vision like a blueprint and delivered a product that featured an unprecedented element: Frazier's nickname "Clyde" etched in cursive under the brand's logo on the outside of each shoe  hence the term "signature sneaker."Left: Earvin "Magic" Johnson puma slides (left) drives past Wes Matthews (right) during a game between the Los Angeles Lakers and Chicago Bulls on Feb. 20, 1985. Matthews endorsed Puma from 1984 to 1986.Right.

In high school, I wore No. 10 like him. I wanted a Rolls-Royce like him & wanted fur coats like him. I wanted to be a player like Clyde. He got me really into Puma."Soon after the Clyde's 1973 debut, Puma signed George McGinnis , a back-to-back American Basketball Association (ABA) champion with the Indiana Pacers and the MVP of the league's 1973 playoffs. In the first game that McGinnis, a 2017 Hall of Fame inductee, puma fenty wore Pumas, the sneakers couldn't handle the 6-foot-8-inch, 235-pound big man.

With a strong product and perfect placement, Puma began to experience a basketball renaissance. "I'm playing alongside Jordan, who's getting fined every game for wearing his shoes & ," Matthews said. "He's getting a lot of publicity & so I figured Puma would get a lot of publicity and the brand would take off."Matthews was right  English, Sampson and Milwaukee Bucks power forward Terry Cummings appeared in the 1985 All-Star Game, all wearing Pumas. Sampson was named the MVP with a game-high 24 points and 10 rebounds.

As a means adidas 350 of giving the brand new sneaker and the wearer thereof a proper introduction, the adidas Basketball team packed the historic United Center in Chicago with fans and media members all present in support of Derek Rose and his new silhouette.The day began in a sequestered room in the Madhouse on Madison, a space littered with not only with one of three debut colorways of the adidas D Rose 4, but also the associated apparel.

Continue reading for more coverage on this weekend's adidas D Rose 4 launch with adidas Basketball at Chicago's United Center.The adidas D Rose 4 is a sneaker that's dealing with some massive expectations. In the incubator for adidas 350 boost some 18 months and now materializing at a pivotal time for the eponymous athlete, the shoe pulls from adidas' history of innovation as a means of preparing its most famous wearer for his comeback season. The sneaker weighs adidas ace 17.1 in at 11.9 ounces.

A poundage made possible by adidas' combination of SPRINTWEB and SPRINTFRAME technologies. On bottom is the adidas Crazyquick tooling, a choice that is described as a no-brainer in the design process. "His game is all about quick cuts," explained VP of adidas' Global Basketball division Lawrence Norman. "Yes it's a relatively new technology but we knew that we wanted to have our premier athletes in those sort of shoes right away."

VP of Design adidas adios for adidas Basketball Rob Lee concurred, adding "When we saw the testing results of what Crazyquick could offer we immediately wanted to bring it to Derrick's shoe because we saw the positives that could help him." As much as the adidas D Rose 4 is a performance sneaker though, it's also caught up in telling the personal story of Derrick Rose-one of humility and down to earth character. The duality of his fierce performance on-court .

The decorated rafters of the United Center come the start of the season. In the face of this massive fervor surrounding The Return, Rose has somehow kept his composure, remaining the same humble, hometown hero that he always was by most reports. The man himself attributes that in part to changes in adidas adv his life: the newfound fatherhood, the change of pace his absence resulted in, and the world tours he took part in while away from the NBA.

In addition to their pristine appearance, these silhouettes are some of the lesser seen Three Stripes heritage models, the adidas Originals ZX 500 far and away the most familiar in a group that also includes the BC, Decade, Pro Shell and Matchplay. Have a closer look at each pair of these luxurious suede, nubuck and pigskin designs and stick with Sneaker News for updates on their release.Today, adidas announces a multi-layered partnership with Beyoncé.